NIS 800m Dead Sea tourism project underway

NIS 800m Dead Sea tourism project underway
Impression of City Atlantic tourism complex on Dead Sea  credit: 3Dblender

The Bercleys group builds a huge tourist complex next to Al -Fitr beach in the Dead Sea, to be called City Atlantic, by investing about 800 million NIS. The company received a construction permit, and the work began, and the construction is expected to be completed within about three years.

Bercleys bought the land in 2019. The complex will be distributed over 110,000 square meters, and it will contain a luxury hotel with 370 wings and private bathrooms, 250 square meters, a commercial center with an area of ​​20,000 square meters with restaurants and cafes, a conference center capable of accommodating 5,000 people, and the largest intended that he considers the largest in the world.

In March, the company launched the Dome Expo Dead Events Complex in Ein Bokek, in partnership with the Flying Carpet Tour Agency.

In the past, the company built The Dead Sea Mall, and sold it to Rani Zim for 150 million NIS (half hope in the amount), and it currently has a partnership with Nakash Brothers to create two other hotels.

Bercleys heads the Moti Green real estate developer, which over the years bought abandoned sites more than once by other developers. Green says that the current project is part of a wave of twenty hotels on the tape between Ain Pocick and Nen Zohar. “The decision to invest such an amount in the Dead Sea region is a logical and logical decision, as part of the wide development in the region,” Green says. “This is a historical point at a time when there is a rare mixture of the state forces, which invested billions of shells in the region, along with the leading hotel and real estate companies, which will turn the Dead Sea into a hotter area in Israel.”

“The Council encourages all developers who believe in the Dead Sea region, and supports those who understand the huge capabilities of the Dead Sea at the national and international levels. This is the true importance of cooperation between the strong local authority, a government ministry, and private developers, along with the reconciliation of a unique area, which is one of the engines in which we learn everything. Come, come before millions of tourists Abroad also.

It was published by Globes, Israel Business News – En.globes.co.il – on May 8, 2025.

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