An inside look at the US Open’s $800 million push into building more luxury spaces for fans

An inside look at the US Open’s $800 million push into building more luxury spaces for fans
An inside look at the US Open’s $800 million push into building more luxury spaces for fans

The 2025 US Open Tennis Championship ends this week, and the change is in full swing for future events.

This is because the United States Tennis Association (USTA), the organization responsible for managing the main final championship for the year in Queens, New York, announced in May that it launched a “self -funding” of $ 800 million.

The organization has released new offers for the luxury wings plans that it shared luck.

The Bunker wings, according to USTA, will allow the fans “Try the best of the worlds, with seats only a few rows from the field and a private interior hall a short distance across a special corridor.”

The image courtesy of Usta

Focusing on providing a more luxurious experience for the fans and the best tennis players who compete in this event, USTA upgrade the Arthur Ash, the largest square in the United States, and it builds a four -storey building for athletes to relax between matches. Russian architecture company, which helped in previous renovations, offers the design initiative.

Usta aims to complete renovations in three stages, According to a press statementFirst, some structural changes have been completed before this year’s event to prepare for construction and start building floors from the new players ’center; Second, “The levels of the stadiums and wing in the Arthur Ash Stadium will be removed and replaced” after this year’s championship; Third, USTA aims to complete the players ’position in addition to a new stadium entrance for the 2027 championship.

The stadium will witness a flow of luxury spaces designed to supply fans and companies with larger spaces to watch matches, get food and enjoy other amenities. Daniel Zozner, Executive Director of Operations at the USTA Billie Jean King Tennis, where the tournament is held, said in an interview with USTa Billie Jean King Tennis Center where the tournament is held, in an interview with USTa Billie Jean King Tennis Center where the tournament is held, in an interview with some of the attendees, may be used Some of those present for networks. luck.

Bar Courtside Club and Speakesy “exclusively for our most desirable seats,” will be designed, according to USTA. The new area will consist of seven wings.

The image courtesy of Usta

He said: “There has been no shortage of both the wing and hospitality agents who have told us over the past twenty years that they ended up doing more work during the two weeks of the main withdrawal of the United States open than they do for the rest of the year.” “We hear it all the time.”

He added: “From the epidemic, there was an indisputable appetite for this type of distinguished experience.” “I think we see this in sporting events throughout the country.”

Kirsten Corio, chief trading official in USTA, in charge of ticket sales, hospitality, care and other opportunities to generate revenue. “When our customers are looking to make decisions on how and the place of entertainment for expectations or their business partners, they are looking at Madison Square Garden, Barclays Center, Yankee Stadium, Citi Field, US Open Open, and other distinguished sporting events.” luck. “They are looking for the amount of good time they can get with this person or that group of people.”

Meanwhile, Bunker Club will be a “hidden decline” and includes only 74 seats in the first two rows of Arthur Ash.

The image courtesy of Usta

While the American Professional League game ends within two hours, a day or night session in the US Open Championship can last longer depending on the length of each match, which means more time for networks and the use of these next wings. “For companies and integration in deals within the areas we offer, our customers told us that they are more successful they are doing throughout the year,” Corio said.

Below is a look at the entrance to the new president, which is the “gate” that will connect those present with excellent sitting and halls in Arthur Ash.

The image courtesy of Usta

Corio said that the changes will allow USTA to link the number of hospitality customers who can accommodate them, adding: “I am very excited because we will be able to provide a better experience for every fans.”

Editor’s note: The author covered the tennis for SPORTS ILLUSTRATED, The New York Times, Tennis Magazine and USTA for more than a decade.

Fortune Global Forum Returns 26 to 27 October, 2025 in Rydah. Executive chiefs and world leaders will meet for a dynamic event for the call only forms the future of business. Apply for an invitation.

The post An inside look at the US Open’s $800 million push into building more luxury spaces for fans first appeared on Investorempires.com.